PROF. YENNAWAR SHILPA LAXMIKANT. The Effectiveness of Green Marketing Campaigns on Eco-Conscious Consumer Behaviour. Researchers World - International Refereed Social Sciences Journal, [S. l.], v. 12, n. 1, p. 68–76, 2021. Disponível em: https://www.researchersworld.com/index.php/rworld/article/view/2380. Acesso em: 22 nov. 2025.