RAMESH KUMAR J.; NATARAJ BALASUBRAMANIAN. Retailer Brand Equity of Private Label Brands: Mediating Role of Brand Trust. Researchers World - International Refereed Social Sciences Journal, [S. l.], v. 12, n. 1, p. 21–28, 2021. Disponível em: https://www.researchersworld.com/index.php/rworld/article/view/8. Acesso em: 28 oct. 2025.