Edwin Chukwuemeka Idoko, Nwaizugbo C. Ireneus, Anayo D. Nkamnebe and Victor I. Okoye (2021) “EFFECTS OF INTRINSIC AND EXTRINSIC PRODUCT CUES ON CONSUMERS’ PURCHASE INTENTION: A STUDY OF ALCOHOLIC BEVERAGE CONSUMERS IN A DEVELOPING COUNTRY METROPOLITAN CITY”, Researchers World - International Refereed Social Sciences Journal, 4(3), pp. 1–11. Available at: https://www.researchersworld.com/index.php/rworld/article/view/978 (Accessed: 3 August 2025).