Edwin Chukwuemeka Idoko, Nwaizugbo C. Ireneus, Anayo D. Nkamnebe, Victor I. Okoye. EFFECTS OF INTRINSIC AND EXTRINSIC PRODUCT CUES ON CONSUMERS’ PURCHASE INTENTION: A STUDY OF ALCOHOLIC BEVERAGE CONSUMERS IN A DEVELOPING COUNTRY METROPOLITAN CITY. RW-IRSSJ [Internet]. 2021 Sep. 19 [cited 2025 Aug. 3];4(3):1-11. Available from: https://www.researchersworld.com/index.php/rworld/article/view/978