Published: 31-01-2015

Articles

ROLE OF DEMANDING CUSTOMER: THE INFLUENCE OF UTILITARIAN AND HEDONIC VALUES ON LOYALTY CUSTOMER

Purwanto, Kuswandi, Sunjoto

01-11

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LITERATURE REVIEW ON THE RELATIONSHIP BETWEEN PRINCIPAL INSTRUCTIONAL LEADERSHIP AND TEACHER READINESS TO IMPLEMENT CHANGE

Nor Azni Abdul Aziz, Foo Say Fooi, Soaib Asimiran, Aminuddin Hassan

12-19

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OVERVIEW OF TRANSLATION- JAHIZ

Dr. Yuslina Mohamed, Dr. Fariza Puteh Behak, Dr. Ramiaida Darmi

20-25

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MALAY PARENTS’ PERSPECTIVE ON ADMISSION OF THEIR CHILDREN TO CHINESE PRIMARY SCHOOL IN KELANTAN, MALAYSIA

Julia Tan Yin Yin

26-30

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COMMUNICATION APPREHENSION AMONG PART ONE BUSINESS STUDENTS IN UNIVERSITI TEKNOLOGI MARA (UiTM) KELANTAN

Wan Nuur Fazliza Wan Zakaria, Nor Syamimi Iliani Che Hassan

31-39

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INCREASING THE EFFECTIVENESS OF ANTI-SMOKING CAMPAIGN BY ANALYZING THE BEHAVIOR AND ATTITUDES OF SMOKING PERSONS & UTILIZING 4PS OF MARKETING: A STUDY ON SYLHET CITY, BANGLADESH

Mohsin Hossain, Abdul Latif, Md. Akhlakur Rahman, Ali Ahmed Chowdhury

40-48

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A FESTIVAL’S IMPACT: THE CASE OF THE BAÑAMOS FESTIVAL

Ande M. Luna

49-58

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EXAMINING THE MODEL OF THE USE OF FACEBOOK EFFECTS ON INDIVIDUAL BEHAVIOR

Irwan Christanto Edy, Erna Tiningrum

59-65

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SENSORY CHARACTERISTICS OF NATIVE CHICKEN QUEEN PINEAPPLE-CURED HAM

Dr. Lilibeth A. Roxas, Nikko A. Roxas

66-72

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AN INVESTIGATION INTO THE DETERMINANTS OF COST EFFICIENCY IN THE JORDANIAN BANKS: AN APPLICATION STOCHASTIC FRONTIER METHOD

Dr. Ammar Jreisat, Dr. Sameer Al Barghouthi

73-87

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CORRELATING ENGLISH LANGUAGE USAGE WITH ACADEMIC ACHIEVEMENT: A STUDY OF COMMUNICATION STUDENTS IN A STATE UNIVERSITY IN THE PHILIPPINES

Rosalinda Saquing-Guingab

88-92

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ENTREPRENEURIAL INTENTIONS AMONG ENTREPRENEURIAL MANAGEMENT STUDENTS CLASS 2014: A QUALITATIVE LONGITUDINAL STUDY

Renilda A. Magsino, Kristine Y. Opulencia

93-99

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THE IDENTICAL POETIC MISSION AND VISION OF WHITMAN AND NAZRUL

Mohammad Tajuddin, Md. Nazmul Huda

100-112

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CLASSICAL HEBREW TONGUE AND OLD TESTAMENT STUDY

Luke Emeka Ugwueye

113-117

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ENTREPRENEURIAL MOTIVATION AMONG STUDENTS WITH DISABILITIES IN SELECT ETHIOPIAN UNIVERSITIES

A. S. Kannan

118-129

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