Vol. 2 No. 1 (2011)

Articles

• ACHIEVING EXCELLENCE THROUGH INFORMATION LITERACY AS PART OF INNOVATIVE CURRICULUM

  Raja Abdullah Yaacob, Raja Ahmad Iskandar, Kamaruzaman Jusoff

  1-10

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• CROSS-CULTURAL CONSUMERS’ KANSEI RESEARCH: THE STUDY OF PRODUCT NEEDS ON MALE AND FEMALE

  Ezra Peranginangin, Kuohsiang Chen, Meng-Dar Shieh

  11-16

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• A STUDY ON TESTING OF EFFICIENT MARKET HYPOTHESIS WITH SPECIAL REFERENCE TO SELECTIVE INDICES IN THE GLOBAL CONTEXT: AN EMPIRICAL APPROACH

  R.Jayaraman, M.S.Ramaratnam

  17-32

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• CUSTOMER-BASED BRAND EQUITY: A LITERATURE REVIEW

  Chieng Fayrene Y.L., Goi Chai Lee

  33-42

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• STRATEGIC ALLIANCE AND COMPETITIVENESS: THEORETICAL FRAMEWORK

  Mohammed Belal Uddin, Bilkis Akhter

  43-54

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• EMPLOYEE PARTICIPATION IN THE PUBLIC SECTOR IN MALAYSIA:A GENERAL OVERVIEW

  Dr Balakrishnan Parasuraman, Dr Balan Rathakrishnan

  55-69

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• ROLE OF COMMUNICATION IN MANAGEMENT TEACHING & RESEARCH IN THE INTERNATIONAL CONTEXT

  Rakesh Kumar, Prof. (Dr.) Bimal Anjum, Yohannes Ghiday

  70-77

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• USE OF STATISTICS AND MISCONCEPTIONS ABOUT ITS USES AMONGST USERS OF STATISTICS

  Dr. Mrs. J.V. Bhalerao

  78-83

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• INVESTMENT SCAM IN INDONESIA (CASE STUDY: ERNI FASHION)

  Like Soegiono, Endang Haryani, Titin Pranoto

  84-93

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• SUICIDE: ITS MORAL, LEGAL AND SOCIOLOGICAL ANALYSES

  J. N. Ogar, Agba, A. M. Ogaboh, Agba, A. M. Ogaboh

  94-102

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• A COMPARATIVE STUDY OF STUDENTS’ ATTITUDE TOWARDS CO-EDUCATION FROM SINGLE-SEX AND CO-EDUCATIONAL JUNIOR COLLEGE FROM PUNE CITY

  Dr. (Mrs.) Swaleha S. Pathan

  103-109

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• EMPLOYEE SATISFACTION WITH CAREER DEVELOPMENT PRACTICES: A COMPARATIVE STUDY OF INDIAN AND FOREIGN MNC BPO FIRMS

  Sri. Herald Monis, Dr. T. N. Sreedhara

  110-122

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• PERFORMANCE OF NON-BANKING FINANCIAL COMPANIES IN INDIA - AN EVALUATION

  Suresh Vadde

  123-131

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• PROBLEMS AND CHALLENGES OF COLLECTION DEVELOPMENT OF INDIAN LIBRARIES IN DIGITAL ERA-AN ASSESSMENT

  Jeetendra Kumar Behera, Dr. Satya Prakash Singh

  133-143

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• PRIVATE LABELS BRANDS IN FOOD & GROCERY: THE CHANGING PERCEPTIONS OF CONSUMERS & RETAILERS IN INDIA- A STUDY IN THE PUNE REGION

  Prof. Lakshmi Nair

  144-156

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• OBSTACLES IN THE USE OF CONTRACEPTION AMONG MUSLIMS

  Shaikh Tayyaba K.R.A, Dr. Vijaya P. Khairkar

  157-164

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• KNOWLEDGE MANAGEMENT IN PUBLIC SECTOR

  Ekta Arora

  165-171

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• SUCCESSION PLANNING & ITS IMPACT ON ORGANIZATIONAL PERFORMANCE IN IT SECTOR

  Dr. Mu.Subrahmanian, Nadu Anjani. N

  172-179

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• E-DELIVERY CHANNELS IN BANKS-A FRESH OUTLOOK

  Dr. R.K.Uppal

  180-191

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• THE NEED OF SUSTAINABLE ENVIRONMENT AS A HUMAN RIGHTS ISSUE

  Er Ajash Goel, Dr. Vaibhav Goel

  192-212

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• A TALE OF SLAVERY THROUGH HUGHES’ POETRY

  Sangita Mehta

  211-214

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• VALUE CREATION IN INDIAN PHARMACEUTICAL INDUSTRY: A REGRESSION ANALYSIS

  Dr. N. Sakthivel

  215-232

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• EMERGENCE OF WOMEN-OWNED BUSINESSES IN INDIA-AN INSIGHT

  Dr Rana Zehra Masood

  233-243

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