VOLUME-VI, ISSUE-1 January 2015

Content

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1
ECONOMIC
Role of Demanding Customer: The Influence of Utilitarian and Hedonic Values on Loyalty Customer
Purwanto, Kuswandi & Sunjoto (Indonesia)
01-11
2
EDUCATIONAL STUDIES
Literature Review on The Relationship between Principal Instructional Leadership and Teacher Readiness to Implement Change
Nor Azni Abdul Aziz, Foo Say Fooi, Soaib Asimiran & Aminuddin Hassan (Malaysia)
12-19
3
ISLAMIC STUDIES
Overview of Translation- Jahiz
Dr. Yuslina Mohamed, Dr. Fariza Puteh Behak & Dr. Ramiaida Darmi (Malaysia)
20-25
4
EDUCATION
Malay Parents’ Perspective on admission of their Children to Chinese Primary School in Kelantan, Malaysia
Julia Tan Yin Yin (Malaysia)
26-30
5
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Communication apprehension among Part one Business Students in Universiti Teknologi Mara (UITM) Kelantan
Wan Nuur Fazliza Wan Zakaria & Nor Syamimi Iliani Che Hassan (Malaysia)
31-39
6
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Increasing The Effectiveness of Anti-Smoking Campaign by Analyzing The Behavior and Attitudes of Smoking Persons & Utilizing 4PS of Marketing: A Study on Sylhet City, Bangladesh
Mohsin Hussain, Abdul Latif, Md. Akhlakur Rahman & Ali Ahmed Chowdhury (Bangladesh)
40-48
7
SOCIAL SCIENCES
A Festival’s Impact: The Case of the Bañamos Festival
Ande M. Luna (Philippines)
49-58
8
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Examining the Model of the use of Facebook Effects on Individual behavior (A Study to the Students of High Schools in Surakarta City)
Irwan Christanto Edy & Erna Tiningrum (Indonesia)
59-65
9
..
Sensory Characteristics of Native Chicken Queen Pineapple-Cured Ham
Dr. Lilibeth A. Roxas & Nikko A. Roxas (Philippines)
66-72
10
FINANCE
An Investigation into the Determinants of Cost Efficiency in the Jordanian Banks: An Application Stochastic Frontier Method
Ammar Jreisat & Dr. Sameer Al Barghouthi (UAE)
73-87
11
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Correlating English Language usage with Academic Achievement: A Study of Communication Students in A State University in The Philippines
Rosalinda Saquing-Guingab (Philippines)
88-92
12
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Entrepreneurial Intentions among Entrepreneurial Management Students Class 2014: A Qualitative Longitudinal Study
Renilda A. Magsino & Kristine Y. Opulencia (Philippines)
93-99
13
ENGLISH LITERATURE
The Identical Poetic Mission and Vision of Whitman and Nazrul
Mohammad Tajuddin & Md. Nazmul Huda (Bangladesh)
100-112
14
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Classical Hebrew Tongue and Old Testament Study
Luke Emeka Ugwueye (Nigeria)
113-117
15
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Entrepreneurial Motivation among Students with Disabilities in select Ethiopian Universities
A. S. Kannan (Ethiopia)
118-129
     
 

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